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Adam Dyba

Adam Dyba




He has been dealing with internet marketing and online advertising since 1997. The creator and founder of IDMnet, the first media agency in Poland dealing only with internet advertising, which has transformed into an internet advertising network. He also worked at ClickAd, where he carried out the transformation process from a broker to a performance marketing agency. Co-founder of the Afilo affiliate network and the advertising network in and around AdAction games. Founder and co-owner of YieldRiser, a platform that increases revenues for publishers from the sale of advertising space in programmatic. Author of many publications on web advertising. He built a strategy of promoting himself on the Internet for clients such as,, LUKAS Bank, OTTO.

Currently, the group digital marketing strategy director, 4Finance, is responsible for the construction and implementation of the digital marketing strategy in all companies from the 4Finanace group around the world.


advertising, mountain hiking, bicycle tours, good wines, smooth jazz

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Warsaw University of Technology Business School
Koszykowa 79, 02-008 Warsaw
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tel. +48 22 234 70 89

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